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WIT Event: Moving Forward – Hospitality in the Highlands

Join us for a Women in Tourism virtual event on Wednesday 5th May at 4.30pmOn the back of Scottish and British lockdown measures easing sufficiently to allow our tourism and hospitality venues to reopen at the end of April we have gathered some excellent speakers who are willing to share their experiences.

Challenges we all thought would be past in the summer of 2020 are still with this sector as we come out of another lengthy period of closure and attempt to plan for a profitable and engaging season with ever shifting guidance and best practice standards. Many venues which opened in 2020 managed with; an impressive reduction in expenses by postponing capital expenditure, adjusted to COVID measures in relatively temporary ways under the expectation they would be short lived, and often altered the visitor experience by removing normal elements that were not able to be offered safely.

A whole year later, will our potential guests and visitors still be enthusiastic about this reduced offer? Have the measures introduced been so successful that they are being made permanent? Is a new level of innovation and product development required now that we are retargeting our local areas again, given the lack of international travel?

Speakers

Caroline Robertson from VisitScotland will share the official reopening strategy of Visit Scotland in the Highlands and highlight the tools developed by VisitScotland that may assist our businesses in reopening.

Lisa Robshaw, Head of Marketing and Sales at The Royal Zoological Society of Scotland (RZSS) will share information on the reopening of both Edinburgh Zoo and the Highland Wildlife Park. In particular Lisa can share experience of being open in 2021, as the zoo was permitted to welcome guests from March, and the different challenges faced by a city central location and a regional site in the Cairngorms. 

Moira Unwin¸ of The Sonas Collection, a group of three stylish boutique hotels on the Isle of Skye, will share the preparation and developments made by their sites to welcome visitor back in a COVID safe manner, while maintaining the outstanding quality of visitor experience they are known for, particularly looking at the difference between opening in 2020 versus the plan for this season. 

WIT Board Member, Julie Grieve, will also share some more information about how WIT can assist our members individually or as a business through our Mentoring Programme. There will be time after the speakers for some questions and general discussion. 

Joining Details

CLICK HERE to register your attendance. A zoom link will be sent to all registrants nearer the event. We look forward to seeing you on screen!

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#IWD2021 – Choose To Challenge

International Women’s Day 2021 – Choose to Challenge

This year’s International Women’s Day theme is ‘Choose to Challenge’. It’s a call to action which we should embrace, not just for one day, but throughout 2021.  While the premise of the theme is to call out and challenge inequality; Women in Tourism have interpreted the theme as a way in which we can all embrace challenges. Read more

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WIT Wednesday Recap: Resetting Personal & Business Goals for 2021

If you missed our first WIT Wednesday of 2021,  which took place on Wednesday 24 February, then read on for how to catch up on the video recap, and find out how to connect with our event speakers. Read more

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Industry Resources and Support Winter 2021

As we continue to try to stay resilient in challenging times the Women in Tourism team endeavour to share ongoing sources of business support in various forms, which we hope may be of use. If you have more you want to share, please get in touch. Read more

study desk with coffee
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Learning, Development and Skills Opportunities 2021

Women in Tourism are delighted to share some great learning and development opportunities, the majority free, currently available to all those across the tourism and hospitality sector. Read more

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Women in Tourism WIT Wednesdays 2021

Women in Tourism are looking forward to a new series of WIT Wednesdays for 2021, with plenty of opportunities for you to get involved in shaping, hosting and participating in our online events this year. Read more

Women in Tourism Cheers 2020
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Women in Tourism WIT Wednesday December: Event Recap

Over 70 participants from the Women in Tourism community joined from across Scotland on Wednesday 2 December to  celebrate the 2020 WIT Top 100, hear thoughts from some of the WIT Top 100 themselves, and look ahead to 2021 with guest speakers from VisitScotland and Brand Scotland in our last virtual WIT Wednesday of the year. Read more

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Women to Write Home About: Stephanie Lee

Our Women to Write Home About blog is back and we’ll be featuring Women in Tourism members and their thoughts and experiences, often including the diverse impacts of Covid-19 on our industry professionals. We were delighted to have a cuppa and a catch up with WIT member, Stephanie Lee. Read more

WIT Top 100 2020
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Celebrating Tourism Leaders in 2020

During what has been one of the most challenging years to date for the Scottish tourism industry, Women In Tourism are honoured to announce the 2020 Top 100 Women In Tourism. Read more

Photo by Kari Shea
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Industry Resources and Support Autumn 2020

In these challenging times the Women in Tourism team understand the importance of having a good go-to list of tourism and hospitality resources to refer to. If you have more you want to share, get in touch. Read more